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Branding

Establishing Your Brand on College Campuses

Establishing Your Brand on College Campuses

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Many students are cash-strapped, nowadays. Nevertheless, their purchasing power is very high. Research reveals that 20 million students in the US have a combined disposable income of $417 billion. Moreover, another survey of students' parents reveals that students now make 70 percent of their purcha...
Four Types of Verbal Communication

Four Types of Verbal Communication

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Verbal communication include sounds, words, language, and speech. Speaking is an effective way of communicating and helps in expressing our emotions in words. This form of communication is further classified into four types, which are: Intrapersonal...
5 Most Common Mistakes New Managers Make

5 Most Common Mistakes New Managers Make

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Learn which five most common mistakes a new manager is likely to make, and how to avoid them. Mistake No.1 - Who's the Boss? Some of your subordinates will be young and new, eager to follow you. But, the experienced ones might be more resistant to your directives. especially if it comes acro...